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Foodservice and Corporate Sales Director
Location:
New Canaan, CT
Description:
Overview: Grace Farms Tea & Coffee is seeking for a seasoned sales director who is passionate about exceptional coffee and tea, driving extraordinary performance, and using our innovative business model to further our charitable mission.----The position will work closely with the company co-founder and CEO, a growing foodservice sales team, and marketing to build a national foodservice business across a number of----food service channels including but not limited to corporations and hospitality.The ideal candidate is a strategic thinker who can execute and has worked in foodservice sales and has an in depth understanding of sales, distribution, foodservice purveyors and CRM.----The candidate should come with a number of potential leads to start and is a natural networker who constantly seeks to foster relationships.----The candidate should be an experienced manager of salespeople and know how to develop a healthy and rewarding sales culture that attracts talented salespeople.The location of the role will be based in the Fairfield County, Westchester County, or New York City area in a hybrid work setting.About Us:Grace Farms Tea & Coffee is the only premium coffee and tea brand that gives back 100% of profits to ending forced labor worldwide.----Owned by nonprofit Grace Farms Foundation, Grace Farms Foods public benefit LLC is a Certified B Corp social venture created to extend the brand of Grace Farms, demonstrate & educate on ethical and sustainable supply chains, and give back 100% of profits.Grace Farms Foods serves a collection of 18 premium organic teas available in both consumer and foodservice formats.----Grace Farms Tea & Coffee is the first and only US-based tea brand to partner with Fairtrade International to source certified ingredients that support sustainable development for our suppliers.Grace Farms Tea & Coffee also brews up 4 exceptional organic coffees sourced exclusively from women-led co-ops in Colombia, Ethiopia, and Indonesia.Grace Farms Tea & Coffee has a quickly growing business to business channel and seeking to accelerate our direct-to-consumer presence and revenue.----We currently provide teas to partners that include JP Morgan, Bloomberg, World Economic Forum, Bridgewater Associates, and large foodservice providers such as Sodexo, Aramark, and Restaurant Associates.We are seeking to expand distribution regionally to start and then expand into west coast distribution within the next year.What You'll Do:Lead the corporate and foodservice strategy and sales effort in partnership with CEO and Co-founder, Adam Thatcher.Lead and manage a team of two sales managers currently on the team.----We currently have a Director of Corporate Partnerships and a Director of Wellness & Hospitality.Be responsible for the growth of the foodservice business by creating new sales opportunities and managing the sales lifecycle from lead generation to conversion.----Work with CEO to develop a comprehensive sales incentive and commission program for existing and new sales hires.Target and close strategic hospitality and wellness partners for product placement and sales.Work with the marketing team to implement marketing tactics to increase lead generation through channels like LinkedIn.Eager to learn in-depth about tea and coffee, Grace Farms ethical and sustainable sourcing, and our unique give back model.Thrives at managing sales cycle workflows using CRM systems such as Pipedrive.----Enjoy using CRM tools to forecast revenue to support production and operations.Oversee our Shopify-based website to be up-to-date with marketing messages, products, and promotions.Lead the DTC side of the business to deliver against our aggressive growth targets for the company.----Have a clear bias toward performance marketing and understanding of a "full-funnel" marketing model--that attracts, guides and personalizes our brand to consumers.Balance efficiency and effectiveness to determine the best strategy for the development and deployment of all marketing tactics (in-house vs agency vs freelance).Optimize a significant marketing budget across digital and traditional channels ensuring they are based on a strategy that is anchored to clear, measurable, business outcomes and is consistent with overall brand strategy.Partner and coordinate with Grace Farms Foundation to align content calendars and efforts to encourage engagement across the entire Grace Farms brand including Grace Farms Foundation and Design For FREEDOM.Hustle and enjoy great coffee and tea daily.----You will be an important part of a small team that works closely together and wants to use business as a force for good.--Performance Metrics:Revenue and number of cases sold through the foodservice partnerships programGross margin of foodservice programNumber of strategic brand partners that contributes to new outcomes and brand exposureExpansion of geographic distribution--Experience You Have:7+ years of foodservice sales experience, ideally with experience in tea and coffee.----The candidate should come in with a wealth of experience of growing a foodservice business through regional to national distribution.--A deep network of potential corporate, hospitality, and other food service partner targets.----Clear understanding of distribution models from dropship to regional/national distributors.Proven track record of scaling early/mid growth foodservice businesses. The ideal candidate has experience growing a foodservice business from $1M+ to $10M+.An ability to develop sales strategies and implement tactics to grow foodservice business and meaningful partnerships to drive both brand awareness and consumption.Strengths include strategic thinking, execution, relationship building and communication.Able to clearly and confidently speak to groups of people in-person and in digital meetings.----A person who enjoys public speaking, telling brand stories, sharing tea, and closing sales.A natural networker who is able to navigate relationships and get in proximity to decision-makers.Creative thinker who has a deep understanding of industry trends and new marketing strategies to reach new audiences.Hands-on, roll-up-your-sleeves, style - willing to dive in. Comfortable with managing and motivating team members and implementing corrective actions if necessary.--A proactive, resourceful self-starter who is also detail-oriented, analytical, multi-tasker and problem solver.Entrepreneurial spirit - willingness to challenge the industry status quo with our highly disruptive business model.--The Details:Location: Fairfield County, Westchester County, or New York City Metro AreaCompensation:----Base salary of $140k, short and long term incentives, generous PTO, no health benefits currently, but planned in 2025.Hours: Typical EST business hoursPhysical requirements: Ability to both sit and use computer screens. Ability to move quickly with our CEO at Grace Farms and New York City.--For More Information:Visit--sharegracefarms.com--to learn more about our products and story.Visit--gracefarms.org--to learn more about Grace Farms Foundation and our work.Visit--designforfreedom.org--to learn more about what we support through our giving back 100% profits model.
Company:
Grace Farms Tea And Coffee
Posted:
April 10 on TopUSAJobs
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More About this Listing: Foodservice and Corporate Sales Director
Foodservice and Corporate Sales Director is a Executive Director Job at Grace Farms Tea and Coffee located in New Canaan CT. Find other listings like Foodservice and Corporate Sales Director by searching Oodle for Executive Director Jobs.
Foodservice and Corporate Sales Director is a Executive Director Job at Grace Farms Tea and Coffee located in New Canaan CT. Find other listings like Foodservice and Corporate Sales Director by searching Oodle for Executive Director Jobs.