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Senior Manager, Enterprise Growth, Strategic Initiatives and Personalization
Location:
Toronto
Description:
Requisition ID: 193733 Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture. The Senior Manager, Enterprise Growth Marketing, Strategic Initiative is responsible for contributing to the Enterprise Growth Marketing team’s success by leveraging paid, earned and owned channels to drive strategic business growth. The incumbent will be responsible for the development and execution of holistic enterprise growth strategies for brand programs, advice+ and Scene+ including affiliates, search, social, and programmatic display to drive unit sales, revenue and growth. This role is ideal for someone who views experiences holistically through a customer-centric lens, is data-driven and digitally savvy, loves balancing multiple stakeholders, and can switch quickly from strategic thinking to tactical execution to drive exceptional business results. This role includes people management. Is this role right for you? In this role you will: Participate in Quarterly Strategic Business Reviews. Provide value-added insight into the performance of each business. Identify opportunities for improvement/best practice sharing across Business lines. Lead special projects to support business line leads, to improve financial and operational performance metrics (scope of projects will vary from leading affiliate programs, integration of scene+, and advice in addition to organic growth initiatives, providing analytical support to complement business needs, and implementing best practices alongside the other senior managers. Assist in ad hoc project work at request of executive leadership including partnering with JM, PM and MP oversight leads. Responsible for the end to end of affiliate program strategies and management across BLs in consultation with area of business leads. Accountable for delivering affiliate marketing strategy and opportunity analysis across key BLs quarterly. Responsible for helping drive the overall. Visit ListedBuy for more information.
Company:
Scotiabank
Posted:
April 12 on ListedBuy
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More About this Listing: Senior Manager, Enterprise Growth, Strategic Initiatives and Personalization
Senior Manager, Enterprise Growth, Strategic Initiatives and Personalization is a Executive Manager Job at Scotiabank located in United States. Find other listings like Senior Manager, Enterprise Growth, Strategic Initiatives and Personalization by searching Oodle for Executive Manager Jobs.
Senior Manager, Enterprise Growth, Strategic Initiatives and Personalization is a Executive Manager Job at Scotiabank located in United States. Find other listings like Senior Manager, Enterprise Growth, Strategic Initiatives and Personalization by searching Oodle for Executive Manager Jobs.