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Digital Media Supervisor* | Supervisor in Executive Job at Quigley-Simpson | 7256099547

This listing was posted on The Resumator.

Digital Media Supervisor*

Description:

Candidates must live in following states: CA, CO, FL, IL, MA, MI, MN, NY TRI-STATE, OR, TN, TX, WASummary: Quigley-Simpson has an opening for a Digital Media Supervisor. This highly motivated person will be innovation-driven, with an ability to drive full-funnel digital campaigns. This person will plan and own all aspects of campaigns, including strategy, performance, and client communication, and is expected to achieve/exceed goals and drive holistic client success. Candidates should demonstrate a proven track record within digital brand campaigns, driving online brand lift across awareness/familiarity/favorability/purchase intent, have experience working with analytics and developing test campaigns, as well as responsibility for digital campaigns that drive expected conversion goals. Core Accountabilities: Work with the Group Media Director and the media planning team to develop strategies for all media buys (heavy digital focus) Lead strategic and tactical planning activities, with oversight responsibilities; act as a primary day-to-day contact for clients and internal/external partners Work will focus on performance-based and brand-awareness campaigns Accountable for building, developing, implementing, and maintaining media plans that adhere to and deliver campaign objectives and strategies Responsible for managing campaign setup that includes ad serving, tracking implementation, and trafficking Proactively investigate media opportunities and craft well-supported, articulate points of view Review and evaluate proposals from media partners Deliver in-flight campaign insights that deliver thoughtful and actionable direction for the client Compile and update regular status reporting Manage and be accountable for budgets with team; oversee reports and client billing Manage the use of proprietary and syndicated tools Engage with research partners to execute all measurement and learning plans Set realistic client expectations and make every effort to exceed them with timely quality work Ensure continual growth and training of junior team members (media planners); identify strengths and opportunities for team development Keep a finger on the pulse of the ever-changing landscape of digital advertising, including new technology and evolving platforms Work with analytics to develop, implement, and report on test initiatives Academic/Educational Requirements: Bachelor’s degree Required Skills/Experience: 4+ years managing complex, digital, and multichannel media campaigns In-depth understanding of performance media planning, buying, and tracking, as well as campaign setup and maintenance Ability to develop verbal and written presentations, articulating media strategy, insights, and opportunities Experience analyzing marketing metrics, making quantitative evaluations of planned and completed marketing efforts, establishing test methodologies, and analyzing tests Ability to negotiate with media partners Capable of managing multiple deliverables and ability to seamlessly transition among them Experience managing large marketing budgets and ROI optimization Understanding of website and digital advertising metrics Advanced proficiency in Excel and demonstrated experience using metrics to gain insights to ultimately drive business decisions Must have strong analytical skills, including the ability to review digital marketing results on a daily basis and, based on those results, make quick decisions on canceling channels and bringing on new ones to achieve goals Knowledge of digital media platforms, such as The Trade Desk and MOAT Must know and use third-party ad servers (DCM) Brand study and brand safety experience a plus Experience running SEM and/or Paid Social campaigns a plus Ability to manage multiple projects in a fast-paced environment Commitment to responding to client communication within a short window Proactively solution-oriented and an organized strategic thinker Enthusiastic team player with an “anything is possible” attitude Detail-oriented; must be accurate, organized, and possess follow-through skills Excellent written and oral communication, as well as problem-solving and interpersonal skills, with the ability to effectively work and lead cross-functionally, resolving issues quickly Powered by JazzHR
Company:
Quigley-Simpson
Posted:
April 30 on The Resumator
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